Mohamad Md Yusoff, (1985) Advertising appeals: a cross-cultural perspective. Jurnal Komunikasi ; Malaysian Journal of Communication, 1 . pp. 21-29. ISSN 0128-1496
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| Item Type: | Article |
|---|---|
| Journal: | Jurnal Komunikasi ; Malaysian Journal of Communication |
| ID Code: | 4991 |
| Deposited By: | Mr Fazli Nafiah - |
| Deposited On: | 04 Jun 2012 04:31 |
| Last Modified: | 14 Dec 2016 06:37 |
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