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Items where Author is "Sara Yazmin Zulqahar, "

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Mohd Shahnawi Muhmad Pirus, and Sara Yazmin Zulqahar, (2018) The understanding of sad appeal in emotional advertisement among audiences in Klang Valley, Malaysia. Jurnal Komunikasi ; Malaysian Journal of Communication, 34 (4). pp. 319-336. ISSN 0128-1496

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